With the improvement of the protection of products by enterprises, coding technology has begun to be applied in all walks of life, and the main purpose of using it is to mark products. So, why use an inkjet printer to print the logo on the product? One: Improve the visibility of the product. The main function of the inkjet printer is to print the product's trademark and brand name on the product packaging. By printing these logos on the product, the visibility of the product can be effectively improved, so as to achieve the effect of promoting the product, brand and company. Two: It is conducive to product tracking. The production batch number and production date of the product are printed on the product, so that the company can better track the status of the product. In addition, printing the production date on the product packaging allows people to use the product on the specified date, thereby avoiding harm to themselves due to the use or consumption of expired products. Three: Prevent counterfeiting. There are many types of inkjet printers. Among them, the more expensive inkjet printers can perform laser coding, and this can achieve the effect of anti-counterfeiting. As long as the corresponding anti-counterfeiting mark is sprayed on the product by laser, it can effectively identify the fake and inferior products, thereby increasing consumers' trust in the product. Four: Enhance corporate image If the price of inkjet printers is higher, then such inkjet printers can print clearer and more accurate graphics and anti-counterfeiting codes. When consumers see the anti-counterfeiting mark on the product, the consumer's impression of the product will rise sharply, so that the consumer's impression of the product manufacturer will also increase. The above is the reason why the inkjet printer is used to print the logo on the product. Since all walks of life are now paying attention to printing on product packaging, the printing industry will achieve great development in the future. If you want to start a business, then entering the printing industry is definitely a good choice.