With the continuous application of QR code inkjet printers, companies can use QR codes for marketing, which can save publicity costs, and at the same time can increase the company’s reputation and bring many benefits to the company. So how do companies use QR code printers to improve their market competitiveness? Guangzhou JW inkjet printer manufacturers have summarized the following points for you: 1. Strengthen the adaptability of the enterprise and follow the laws of the market. In the ever-changing market environment, only by making efforts to change and seizing market opportunities, can enterprises be based in this market. Following the demands of the contemporary market, new inkjet printers have been continuously developed to suit market changes. Since the popularization of QR codes, many companies have begun to develop QR code inkjet printers. Allow companies to promote product QR codes on multiple channels. In addition, the two-dimensional code inkjet printer has an anti-counterfeiting and traceability system function, which can directly provide consumers with quick, convenient and comprehensive access to and read product-related information. 2. Improve customer satisfaction, broaden the target group of QR codes and use its accurate marketing features to record the marketing habits of different consumers, the degree of preference for products, etc. Based on these data, companies can adjust marketing strategies and product portfolios, gradually increase consumer dependence, and make full use of customers. Do a good job of word-of-mouth marketing and expand the products of the target population and target market. 3. Satisfy the needs of customers. According to the current consumption habits of consumers, the function of scanning code payment also greatly meets the needs of consumers. Customers do not need to carry cash when they go out. At the same time, it also eliminates some customers’ safety concerns. Enterprises should Provide multiple payment channels, vigorously promote the advantages of QR code payment, so that consumers gradually become familiar with this new payment method.