Inkjet printers need a rock-solid commitment

The China Signing Equipment Development Statistics Report released by the National Signing Equipment Market in February shows that the current global warming of more standardized product markings in various industries in my country has driven the rapid growth of signage equipment. Correspondingly, in the Chinese sign industry In China, the inkjet printer market, which has been developing steadily, is once again showing an increasingly prosperous scene. The prosperity of the inkjet printer market has also led to the prosperity of inkjet printer manufacturers. Service providers of different levels of large and small have begun to appear constantly. Various promotions, price reductions and service promises flood the market, and most users who do not understand this industry In other words, it is often impossible to judge whether the service provider is good or bad, and sometimes it is inevitable to make a blind choice.

So, what key factors should be considered when choosing a printer? On this issue, the reporter interviewed Mr. Zhang, the president of Chenxun Electronic Equipment Co., Ltd., a well-known inkjet printer manufacturer in China.

The inkjet printer carries the user's product identification, and also carries the user's tracking of the product's flow in the market. With the rapid development of China's economy, it is better to track products and to regulate the market. Competition. Inkjet printers are the engines for users to track products in the market space. Therefore, it is essential for users to choose inkjet printers to mark products, Mr. Zhang believes.

The stable inkjet printer is closely related to the investment of the manufacturer. The investment of the manufacturer in software, hardware and development management directly determines the service ability of the manufacturer. In terms of investment, the current domestic There are often gap-like differences between printer manufacturers of different levels. While some small service providers are still using equipment and price wars, large service providers have begun to move towards the trend of internationalization. Financial strength and technical strength have widened the gap with small and medium service providers. Taking the domestic technology and scale of the leading inkjet printer production and service provider Chenxun Electronic Equipment Co., Ltd. as an example, after 13 years of professional development, it currently serves more than 290,000 users. Since 2012, it has been continuously improving its hardware and software. , Talents and other aspects invested heavily. Take the sprinkler heads, as the competition is intensifying today, Morning News has placed its stability in the most important position. Therefore, it spares no expense in developing, including the smart SU-300 sprinkler head that has just been put into use, which is currently the most stable in the world. The sprinklers, which are very anti-clogging, have become popular in the entire coding industry, and orders are spread all over the world.

Morning News has already cooperated with well-known foreign manufacturers. Even compared with the top inkjet printer service providers in the European and American international markets, Morning News is not inferior to its opponents.

According to President Zhang, the current domestic inkjet printer market is developing rapidly and the number of users is increasing. If long-term inkjet printer service providers want to gain a long-term foothold in this market, they should strive to improve their service capabilities. To provide customers with truly top-notch services, Morning News’s goal of making such a huge investment is also to take the top international service providers as the yardstick, and strive to establish Morning News’s position as the first brand of domestic inkjet printers as soon as possible.

Compared with top production service providers such as Morning News, some small service providers are affected by their strengths, often discounting software and hardware investment that users can’t see, and then take advantage of their limited number of early customers. Therefore, it has a slight advantage in terms of price to promote, attract customers, or use some so-called fresh concepts to entice unknown users.

In this regard, President Zhang pointed out that if these service providers cannot steadily improve their technical level and provide good services under the condition of insufficient hardware equipment, their investment and service capabilities will be limited. , Will soon reveal its shortcomings in continuous service capabilities.

In addition, for some small inkjet printer manufacturers and service providers engaged in price wars, instead of wasting time on such speculation, it is better to return to the down-to-earth path.