In business competition, the brand of a company is very important. Consumers are also paying more and more attention to brand purchases. Therefore, the application of anti-counterfeiting inkjet printer technology can help companies enhance product value and enhance competitiveness. Anti-counterfeiting coding can not only combat counterfeit and shoddy products, but also maintain the image of the enterprise. The anti-counterfeiting query system has many functions and can also bring many benefits to the enterprise. In terms of after-sales service, the anti-counterfeiting code contains relevant information about the company's products, so that the company can quickly query the source of product information after receiving the customer's after-sales information service, and give back to the customer in time. At the same time, the anti-counterfeiting query system can also inquire customers whose mobile phones have inquired about anti-counterfeiting codes, promote new products to customers, and increase sales opportunities. As the saying goes, the winner is king and the loser is the bandit. This sentence is well-known at home and abroad. How many people sacrificed a lot of talent and material resources in order to become kings. Since inkjet equipment entered the Chinese market, the struggle between inkjet printer brands has never stopped. In order to seize a place in the market, some inkjet printer manufacturers do not hesitate to lure them at low prices. Among them, a small number of merchants have taken the bait. These can only be temporary, not long-term solutions. Compared with other consumer products, the inkjet printer is special. It is not a one-time consumption. Successfully selling the inkjet printer is only the most basic task in the early stage, and the most important thing is the follow-up service. The ink of the inkjet printer is the blood of the inkjet printer, and the inkjet printer must rely on the inkjet printer consumables to maintain its life and fulfill the tasks given to them by the manufacturers. Therefore, whether the inkjet printer company can provide high-quality inkjet printer consumables as a support for merchants is very important. If the inkjet printer often fails, it will also affect the manufacturer's production plan. Only the excellent inkjet printer quality is the most popular inkjet printer for the manufacturers. The real king of the inkjet printer industry is not the low price and the best-selling, but the excellent inkjet printer quality.