How will domestic independent brand inkjet printers gain new development in the future?

Based on the big data analysis of Baidu index in the past ten years and years of experience in the coding and marking industry, the editor has not achieved rapid development and innovation in recent years, from region to index. There are two main reasons. One is the long service life of the inkjet printer as an industrial marking device, and there are many customer cases that have been used for more than ten years and are still in normal use; the other is the limitation of technology. As a relatively unpopular industrial sign industry, compared with many electronic industries, the update and iteration speed is very slow, technological development and breakthroughs are also very limited, and the application of some new technologies does not respond quickly and keep up, causing many customers to be unable to continue. Use is also the main factor that has caused the slow development of the industry in recent years. Big changes, big opportunities, the development of the sign industry will usher in new opportunities in the future. With the technological development of Industry 4.0, artificial intelligence, big data, and cloud platforms, industry and industrial production have received unprecedented support and development space, as industrial signs Equipment, inkjet printers are useful in many fields, such as common food, beverages, electronics, home appliances, batteries, cigarettes, building materials, medicine, daily cosmetics, etc., you can see signs of signs, from simple dates , Batch number, expiration date, automatic serial number coding to the now more popular barcode anti-counterfeiting and QR code marketing applications are inseparable from the seemingly simple but significant inkjet printer. The Internet of Everything has become a new trend in the development of the sign industry, realizing the core functions of inkjet printers, establishing deep connections between equipment and equipment, products and factories, and products and users, making equipment more intelligent, improving production efficiency and later Application, empower and improve our data integration and utilization capabilities. Domestic independent brand inkjet printer manufacturers have also begun to exert their efforts at the technical level in recent years. From product appearance to internal structure, from material selection to materials, they are no longer inferior to imported brand equipment, especially the software level that we are very concerned about. More competitive than imported brands, from software functionality to comprehensiveness, higher cost performance, better practicability, from ordinary serial number printing to communication online, database coding, and variable QR code printing, All have made great progress. The entire ecological chain of inkjet marking equipment of domestic independent brands has begun to evolve! A more comprehensive and richer industrial chain of marking technology has become a competitive place in the marking industry in the future. It is also very important to be able to provide customers with a one-stop overall solution for marking. Faced with more and more complex product technology and marking technology requirements, simple coding work has become less and less. Many of them are combined with automated equipment, non-standard production line customization, and automated coding platform customization, which have become the mainstream. Trends, as well as online and remote control with automation equipment, have become more and more application scenarios in the future. Domestic independent brands, from small character inkjet printers (multi-color\micro-characters\large characters), handheld inkjet printers (portable\online), laser inkjet printers (CO2\optical fiber\UV ultraviolet), high-resolution inkjet printers ( Thermal foaming\thermal transfer) product series began, and it has been continuously improving according to the product production and marking needs of domestic production and processing enterprises or factories. The continuous enrichment of the product line can meet the marking application of more scenarios and meet more The actual identification needs of multiple customers and the later circulation anti-counterfeiting \ anti-channeling \ marketing needs. In recent years, the domestic laser printer brand has gradually become a new bright spot in the market. Due to the low price, complete configuration, as well as the working principle and practical application effect of the laser marking system, it can do better than traditional marking equipment in terms of anti-counterfeiting, marking clarity, and contrast. A marking that cannot be easily erased can help Some well-known domestic products carry practical functions such as anti-counterfeiting, anti-channeling, enhancing product packaging grade and competitiveness among similar products in the market. More intimate, more efficient, and more complete after-sales services will give independent brands an advantage in the future. When many customers buy inkjet printers, they will not only consider the performance, price, stability, functionality and other aspects of the machine, but one of them will not be overlooked, which is the product use process and after-sales maintenance services. Whether the after-sales maintenance service is timely and whether the warranty period is long enough has become an indispensable comparison item when users buy a machine or shop around. Although the inkjet printer is only a small automatic marking device used in the production of the manufacturer's products, once a problem occurs, it will also affect the smooth progress of the entire production line. Globalization of competition is a promotion point for the progress of the industry. In the face of overseas brands and some more well-known old imported brands, domestic independent brands must not only pay attention to the quality of the machine, but also facilitate the use and maintenance of the machine. At the same time, more efforts must be made in user experience and user service in order to make continuous progress, to truly realize the autonomy of the sign industry and realize overtaking in curves. Understand your own advantages, give full play to local advantages, learn more about and communicate with customers, work hard to improve the basic points used in daily needs such as printer repair rate, speed, content editing, automatic cleaning, maintenance, etc., and continue to find problems and solve them. The problem is to create greater value for users from the level of product identification, which will be the general direction for the development of domestic independent brands in the future in 5 to 10 years, and it is also the only way to obtain new development.