The anti-counterfeiting and anti-channeling traceability of products can be checked through WeChat by scanning the QR code.

WeChat is no longer just a tool for people to communicate. Just like Tencent’s promotional page, WeChat is becoming a way of life. Everyone opens WeChat not just to communicate and chat, WeChat is quietly changing our lives. . Now an innovative model that realizes anti-counterfeiting, anti-channeling and traceability functions through WeChat QR codes provides a new way for enterprise development, management and promotion. Product anti-counterfeiting, anti-counterfeiting and traceability have become a necessity for a brand owner. Without these, how should a brand owner deal with the proliferation of counterfeiting, malicious dealers’ attempts to diversify their products, and consumers’ distrust? If your products cannot be recognized by the market, they will naturally be crushed and eliminated by competitors. If an enterprise wants to maintain competitiveness, standardize management, and expand the market, it must achieve its development in a way that is both internal and external.

The highlight of realizing anti-counterfeiting and anti-channeling traceability through WeChat QR code is to build on the improvement of products, brand expansion, Internet promotion, establishment of consumer fan groups, and cloud monitoring of products. Since the current WeChat client user group It is so huge that companies need to obtain relevant information about consumers. By conducting data analysis through the established WeChat QR code anti-counterfeiting traceability system, they can better formulate corporate development strategies. ANOJET Inkjet Technology Co., Ltd. has been able to integrate and systematize these functions to realize a closed-loop mobile Internet loop for corporate brand sales. It uses QR code anti-counterfeiting labels to connect the online and offline links of the company, and all sales data can form reports. , which is helpful for enterprises to collect and analyze data. At the same time, opening up the distribution system will allow brands to expand into the micro-business market and achieve rapid growth on the mobile side.