Liuzhou snail noodles have made another big move, establishing a food traceability system to ensure food safety
When mentioning Guangxi, I guess everyone will think of that delicious bowl of snail noodles. Snail noodles are one of Guangxi’s specialties. In recent years, the epidemic, science and technology, and the rapid development of live streaming e-commerce have promoted changes in consumer lifestyles. More and more people have become increasingly dependent on convenient foods. The development of live broadcast has also brought snail noodles into the live broadcast room, allowing consumers to understand the culture and products of snail noodles more intuitively and clearly, making snail noodles quickly become a major fast food category among convenience foods. According to relevant data, the total industry chain sales of Liuzhou snail noodles will reach 60.07 billion yuan in 2022, an increase of 19.8% over the same period last year, and is expected to reach 88.99 billion yuan by 2025; among which, the total sales of bagged snail noodles are 18.18 billion yuan, an increase of 19.6% over the same period last year. Faced with such a huge consumer group, are you also worried about food safety issues? In fact, this problem already has a solution. In July this year, 121 Liuzhou snail noodle companies completed the construction of food traceability systems.
Figure 1 Food packaging printing sampleThe food traceability system records the traceability information data chain of the whole process of snail noodle production. It can objectively, effectively and truly record and save food quality and safety information, thereby realizing forward traceability, reverse traceability and risk control of food quality and safety. Controllable to ensure food safety. The establishment of a food traceability system by food companies not only ensures food safety, but is also a manifestation of responsibility for the company's products. The traceability system can help companies to manage products more intuitively, help companies better understand product sales, optimize production strategies, sales strategies, etc. For consumers, the establishment of a food traceability system means that consumers can learn about the production, processing, sales, circulation and other information of the product by scanning the traceability code/QR code on the food packaging, and identify the authenticity of the product, making it Be more confident about brand products. Information printing such as food packaging traceability codes/QR codes is inseparable from marking equipment. Arojet has been deeply involved in the marking equipment industry for nearly 20 years and has many successful application experiences in the food industry. It can provide you with coding solutions and reliable food packaging printing machine.
Figure 2 Food packaging printing sampleArojet needs to be able to reach social users in a way that complements what the brand is doing if they want to succeed at social commerce.
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