Inkjet printer industry builds a new highland for industrial development

In order to meet market demand, inkjet printer sellers are actively getting rid of the image of a large number of products and low technical content, and are developing in the direction of multi-functionality and intelligence. Modern consumers are pursuing the richness of coding flavors, and coding production tends to be multiple varieties and small batches. Correspondingly, only diversified, with a variety of switching functions, can adapt to a variety of packaging materials and mold replacement inkjet machinery can meet the development needs of the market.

In the face of increasingly fierce market competition, if domestic companies do not pay attention to this, it will affect their long-term development. Good sales and service are also the top priority. With the development of the coding machinery industry, some problems have become increasingly apparent. In particular, the progress in the reform of the scientific research and development system is slow, and the gap with foreign countries is obvious. The export products have low foreign exchange earnings, low performance levels, low prices, small enterprise scale, low concentration, and raw material price increases. Quality improvement. Coding machinery companies must seize the new development situation, increase technological innovation, actively carry out product certification, speed up corporate technological transformation, improve supporting measures, actively create conditions, absorb foreign capital, and promote corporate asset reorganization. Only in this way can they survive in the new situation. Be in an invincible position.

The challenges are as follows: First, there are constantly emerging alternative products for inkjet printing machinery abroad, and the replacement of high-end domestic inkjet machinery will continue to come from abroad; second, major foreign competitors will continue to increase. They have attracted many domestic users by virtue of their technical advantages, quality advantages and advanced marketing strategies; thirdly, the technical barriers implemented by the developing countries have become higher and higher, resulting in many coding machinery and materials imported from my country can only be used and difficult to carry out. Update independently.

The opportunities are as follows: First, my country has issued a series of support policies related to the agricultural product processing industry and the coding industry, and the market has played a very important role in the development of the coding machinery industry; second, With the further in-depth implementation of WTO rules, coding machinery will upgrade its technical level around international rules and conventions; third, with the implementation of the 'Twelfth Five-Year Plan

my country will improve the industrial structure of the coding machinery industry, increase investment in scientific research, promote the popularization of high-end coding machinery products, key leading enterprises to build technology research and development laboratories, increase technology and capital investment, and produce high-end The product. In the future, my country's inkjet machinery products will develop rapidly in the direction of high-end. At the same time, the inkjet printer manufacturing industry can also well reflect the power of advanced technology and technology.

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