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Consumption diversification promotes the sales transformation of inkjet printer companies

by:Arojet     2021-09-09
Nowadays, more and more handheld inkjet printer companies have begun to enter the overall industry. As a brand-new business combination, many companies have gradually moved from unfamiliar to familiar, and many consumers have begun to become familiar with and accept this business model. Under this kind of market cultivation, the whole will move towards a fast lane, and the overall market will become more and more hot. Hand-held inkjet printer companies can appropriately cut into the opportunity from this perspective. So what kind of market melody should companies follow, and what kind of changes should they usher in new developments? First, customized products become the favored objects of the 80s and 90s, with the 80s and 90s as the core consumer demand, let The diversification and individualization of consumers has become the mainstream of the market. More and more consumers are beginning to tend to personalized products, and their attention to products has also shifted from quality, environmental protection and other factors to individualization. This is an excellent development opportunity for many companies that focus on personalization as their Ru0026D and production focus. 2. Industry reshuffle in brand concentration At present, the trend of branding is prevailing, and many companies have begun to tend to enhance their brand image and brand influence in order to achieve the purpose of increasing sales. According to the analysis of the market development trend and the needs of consumers, if a company wants to stand out in this brand storm and gain a foothold, it needs to continuously improve product quality and its own brand awareness in order to enhance its market competitiveness. In the face of the storm of brand reshuffle, most companies have gradually turned to brand-based products. The fierce market competition urges the strong to become stronger and the weak to eliminate them. Some brands that cannot withstand the test or are unable to sustainably develop are forced to withdraw from the market, or close their operations, or transform into pure manufacturing enterprises, or be merged by large brands. With the development of the Internet, the coding and marking industry has gradually opened the O2O model, adopting offline experience and online purchase mode for sales. For the coding and marking industry, the combination of online and offline models and enhancing brand competitiveness are also long way to go. Whether online and offline information can be communicated and transformed in a timely manner, as well as whether offline after-sales service quality and product follow-up installation can be guaranteed, these are issues that consumers and enterprises are extremely concerned about. The rise of e-commerce makes it difficult to Few retailers have suffered a strong impact. As far as the industry is concerned, although the impact on offline physical store sales is not as big as that in the fast-moving consumer industries such as clothing and food, it has also spread. However, from the perspective of industry insiders, consumers have a strong consumer demand for such large items. If companies can enhance the vitality of their terminals, they will not be afraid to face the challenges of e-commerce.
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